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10+ Brands to Speak in Berlin

One of the features of many, many mobile marketing conferences in the last few years is “talking to ourselves” syndrome. This can be defined as a whole bunch of speakers (mainly vendors, it has to be said) preaching to each other what we already knew – namely that mobile marketing is going to be great. […]

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Flirtomatic Goes Analogue

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1.5 Million Free Books for iPhones

Google announced yesterday that they had extended their Book Search project to mobile, which means that they’ve turned iPhones and Android handsets into book readers. Which is a pretty cool concept, I’d say. The portfolio consists of 1.5 million free books that are in the public domain (ie out of copyright), which normally means pretty […]

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Predictions for 2009

While we’re on the subject of Predictions from MobHappy, we’ll be having a little change in procedure for 2009, to reflect some of the changes that are happening in mobile. No, we’re not doing them at the end of the year or anything like that. But we will be publishing them on Twitter, in headline […]

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50 Most Important People in Mobile Content

Many thanks to the team at Mobile Entertainment Magazine for elevating me into their ’50 Most Important People in Mobile Content’ for the second year running – very flattering. In fairness, the list is probably more controversial than Maradona’s Hand of God goal in 1986 because it’s just so hard to choose such a list […]

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