Sprint “The Now Network” just launched a new commercial, ditching the old campaign featuring their CEO, Dan Hesse, talking to camera. The new ad shows what’s happening on the network, supposedly in real time, with lines like “29 people have just left their phones in the back of cabs” and that “twice as many people [...]
Rabbit Redux, Yet Again
by Carlo Longino on 24. Jun, 2008 in Mobile Operators
I’ll have some more on the Symbian news in a bit, but thought I’d get this up first. Russell’s apparently a bit of a mobile history buff, and something he’s mentioned before is Hutchison’s Rabbit phone system, which it launched in May 1992… and shut down in December 1993. Rabbit was a great big cordless [...]
Vodafone, China Mobile, Softbank: Leave The Innovation Up To Us, Thanks Very Much
by Carlo Longino on 24. Apr, 2008 in Mobile Operators
Vodafone Sets Up “innovation Lab” with China Mobile & Softbank:
China Mobile, Japan’s Softbank and Vodafone have agreed to establish a Joint Innovation Lab (JIL) to promote the development of new mobile technologies, applications and services. The three companies expect the initiative will help to accelerate the commercial deployment of mobile internet services.
The JIL will launch [...]
Have You Checked Out Mippin Lately?
by Carlo Longino on 21. Apr, 2008 in Mobile Operators
The team over at Mippin (check out my old post for background) are bouncing from strength to strength lately. They’ve launched Mippin Maker for publishers, which lets them easily create Mippsites for their publications; they’ve launched free ad-supported mobile games; they’ve enhanced the Mippin Today feature so users can get it via email and easily [...]
Canada’s Telus Considering Dumping CDMA for GSM
by Carlo Longino on 14. Jan, 2008 in Mobile Operators
TheStar.com | Business | Telus considers dumping its `Betamax’ of wireless networks:
With more wireless competition looming, executives at Telus Corp. are believed to be mulling a pricey swap of the firm’s network technology in a bid to offer subscribers a bigger selection of mobile devices and grab a larger slice of lucrative international roaming [...]
Vodafone Buys Into Nokia’s Services Strategy
by Carlo Longino on 07. Nov, 2007 in Advice to Operators, Analysis, Mobile Operators
This is A Big Deal: Vodafone will support Nokia’s Ovi services platform. Ovi is the umbrella brand over Nokia’s music store, new N-Gage platform, mapping services and other internet services it’s developing — and a brand that’s widely seen to conflict with operators’ own designs in the space. Vodafone’s support (following a similar announcement from [...]
iPhone Operators Try Some Doublespeak Of Their Own
by Carlo Longino on 19. Sep, 2007 in Mobile Operators
Following yesterday’s dissection of the Reality Distortion Field, UK edition, it would appear that El Jobso is rubbing off on operators selling the iPhone. It was confirmed today that T-Mobile would offer the device in Germany, and the company’s press release did a most excellent job of trying to cover up the iPhone’s shortcomings in [...]
UK Data Prices Start To Fall*, Sort Of
by Carlo Longino on 04. May, 2007 in Mobile Operators
Back in January, one of my predictions for 2007 was that more flat-rate data plans would emerge in Europe, and I was optimistic that they’d be affordable. In the UK, both Orange and Vodafone recently announced new data tariffs that show a slow start down this path, at least at first glance.
Orange postpaid customers can [...]
Wading Into The N95 Crippling Furor
by Carlo Longino on 24. Apr, 2007 in Mobile Operators
There’s a bit of an uproar going around about how Vodafone and Orange in the UK are “crippling” Nokia N95s they sell by removing the internet telephony plumbing that allows the use of integrated third-party VoIP services over the device’s Wi-Fi connection. Users can still make VoIP calls through services that have a separate client, [...]
Helio’s First Subscriber Figures — And A $100 ARPU
by Carlo Longino on 06. Feb, 2007 in Mobile Operators
American MVNO Helio has finally released its first set of subscriber data, and it’s pretty stunning. At the end of 2006 (about six months after its launch), Helio had grabbed more than 70,000 users, and says it’s on track to pass 100,000 early in Q2. Those are all postpaid, and are delivering an ARPU [...]



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