We’ll all too aware that record companies have been blaming their industry woes on people who download music without paying for it. They’re also very fond of making the flawed assumption that every track downloaded for free would have been paid for if the free option didn’t exist – despite no evidence to support the [...]
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Digital Trash
by Russell Buckley on 14. Jan, 2010 in Analysis
Hardly a day goes by right now without some new announcement by some new startup or established player announcing that they’re launching an Augmented Reality platform that allows you to leave digital messages to others. Sometimes these are private messages to a specified group and sometimes they’re public, with everyone being able to access them, [...]
Does Online Shopping Need a High Street Presence?
by Russell Buckley on 14. Jan, 2010 in Analysis
Like many of us, this Christmas I received a Kindle in my stocking. I had really wanted one for ages, but it was only recently that they were kindly made available to us 94% of the global population who don’t live in the US. Go figure. I really love my Kindle. I especially love the [...]
Pizza Hut iPhone App Generates $1 million in Pizza Sales
by Russell Buckley on 04. Nov, 2009 in Analysis
I just put up a couple of posts that you might find worth a read. At Media Week, I wrote about the amazing success of Pizza Hut’s relatively new iPhone App, that has already generated over $1 million in pizza sales. mCommerce has been a long time coming, but it’s arriving at last. Also on [...]
Meteorite Crash and Android Invasion
by Russell Buckley on 28. Oct, 2009 in Analysis, Marketing
I’ve been writing a few posts for others today and thought you might like to have a read. This one was about a marketing stunt that’s badly backfired in Latvia, causing Tele2 to lose its Government contracts. Not all publicity is good publicity – the proof. I’ve also been writing at Media Week about the [...]
Media Week
by Russell Buckley on 21. Oct, 2009 in Analysis
If you’ve been missing MobHappy recently, I’ve been blogging quite a lot at Media Week, where I have a blog Mobsessed. Obviously, it tends to be more focused on mobile as media and the implications for advertising and is written for a less mobile literate audience than the average MobHappy reader. If it would be [...]
Mary Meeker Bigs Up the Mobile Web
by Russell Buckley on 21. Oct, 2009 in Analysis
If you ever had doubts about mobile going to be HUGE, check out this presentation by Morgan Stanley’s Mary Meeker. She stops just short of my concept of a Post PC Era, but only just! It’s one of those presentations that you just want to tell everyone about and on a personal note, there’s a [...]
The Guardian on The Future of In-Game Ads
by Russell Buckley on 11. Aug, 2009 in Analysis
There’s an interesting piece today in The Guardian Online, including an interview with me about how ads work in iPhone Apps and what that might mean in the wider market. Check it out if you’re into this kind of thing. —–>Follow us on Twitter too: @russellbuckley and @caaarlo
Attack of the Killer Robots
by Russell Buckley on 06. Aug, 2009 in Analysis
I wrote a post a month or so ago, which I called Humanity 2.0, which was quite widely circulated and worth a read if you missed it, even though I say so myself. My basic premise was that as Artificial Intelligence take us nearer to The Singularity (where machines take over the world), we should [...]
The Trouble with Android
by Russell Buckley on 05. Aug, 2009 in Analysis
Our friend, Ajit Jaokar has just written linked to an interesting post about Android over at Forum Oxford (free registration required, but I’ve appended it below). UPDATE:The original post was by Tom Insam at Jerakeen.Org. Ajit Tom came up with a bunch of reasons why Android doesn’t quite make it. None of these would be [...]
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