French Connection, (aka FCUK) no stranger to courting controversy, announced today a joint promotion with Chatroulette. If you’ve been on digital hunger-strike recently, Chatroullette is a service which allows you to video conference with a series of random sad blokes and their penises. Rumours of girls using the service are yet to be confirmed by [...]
Mob4Hire Taking Off
by Russell Buckley on 19. Feb, 2010 in 3GSM/MWC, Analysis, awards
One of the finalists of last year’s Mobile Peer Awards in Barcelona was Mob4Hire, which showed an awful lot of potential. I caught up with them this year again at MWC and was really pleased to see that they were fulfilling their early promise and adding new services to their core offering.
Mob4Hire is the inspiration [...]
Digital Trash II
by Russell Buckley on 12. Feb, 2010 in Analysis
About a month ago, I wrote a post exploring the potential downsides of the new hot topic of Augmented Reality. As a reminder, while I’m a huge fan of AR and have been for years, but that doesn’t mean that I’m blind to future problems, unlike many pundits who are busy hyping it up.
One of [...]
How To ….. Do Well at the Mobile Premier Awards
by Russell Buckley on 03. Feb, 2010 in Analysis
As I wrote on my previous post, this is my fourth year judging the Mobile Premier Awards, so I thought I’d give you some tips about how to put your company in danger of winning something. If you know someone who is presenting, you might like to point them over here as a kind of [...]
The Disruption of Politics
by Russell Buckley on 26. Jan, 2010 in Analysis
There are a bunch of sectors going through huge disruptions at the moment, whether it’s newspapers, telephony (via VoIP), books, TV, music, film, mobile handsets and if those rumours are right, the PC might be coming in for a fair bit of disruption tomorrow too. But one sector that is changing and doesn’t get a [...]
Piracy Might be Good for Business
by Russell Buckley on 26. Jan, 2010 in Analysis, Music
We’ll all too aware that record companies have been blaming their industry woes on people who download music without paying for it. They’re also very fond of making the flawed assumption that every track downloaded for free would have been paid for if the free option didn’t exist – despite no evidence to support the [...]
Digital Trash
by Russell Buckley on 14. Jan, 2010 in Analysis
Hardly a day goes by right now without some new announcement by some new startup or established player announcing that they’re launching an Augmented Reality platform that allows you to leave digital messages to others. Sometimes these are private messages to a specified group and sometimes they’re public, with everyone being able to access them, [...]
Does Online Shopping Need a High Street Presence?
by Russell Buckley on 14. Jan, 2010 in Analysis
Like many of us, this Christmas I received a Kindle in my stocking. I had really wanted one for ages, but it was only recently that they were kindly made available to us 94% of the global population who don’t live in the US. Go figure.
I really love my Kindle. I especially love the ability [...]
Pizza Hut iPhone App Generates $1 million in Pizza Sales
by Russell Buckley on 04. Nov, 2009 in Analysis
I just put up a couple of posts that you might find worth a read.
At Media Week, I wrote about the amazing success of Pizza Hut’s relatively new iPhone App, that has already generated over $1 million in pizza sales. mCommerce has been a long time coming, but it’s arriving at last.
Also on the subject [...]
Meteorite Crash and Android Invasion
by Russell Buckley on 28. Oct, 2009 in Analysis, Marketing
I’ve been writing a few posts for others today and thought you might like to have a read.
This one was about a marketing stunt that’s badly backfired in Latvia, causing Tele2 to lose its Government contracts. Not all publicity is good publicity – the proof.
I’ve also been writing at Media Week about the implications of [...]



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