I got a couple of responses in via email to my earlier post on geofence-triggered mobile ads. Matt Silk, SVP of mobile messaging company Waterfall Mobile took an interest in the post, as his company just announced a deal with WaveMarket to add location functionality to its messaging platform. We did a short interview via [...]
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Mobile (and MobHappy!) at SXSW
I’m excited to be returning to Austin for a visit in a couple of weeks, not just because I’ll get to spend my birthday with a ton of great friends, but also because it’s South by Southwest time. It’s been pretty amazing to watch how SXSW Interactive has grown over the years, and particularly how [...]
Location-Based Ads Get Opt-In, Geofencing — But Does That Help?
Everybody knows about the Starbucks example of location-based ads: you walk past a coffee shop, and it sends a coupon enticing you inside to your phone. Most sensible people realize it’s not a great idea (see Russell’s definitive fisking of the concept), but the idea lives on. Monday’s NYT had a story about how clothing [...]
MWC from Afar, 2010 Edition
It’s February, which can only mean one thing in mobile — MWC in Barcelona. I’ve stayed home in Las Vegas again this year as I finish up my MBA courses, but I’ve been living vicariously through Twitter and following along with the news, while looking at pictures of jamon (see right). A number of topics [...]
My Mobile OS Is A Better Middleman Than Yours
I’ve been thinking about mobile OSes lately, mostly because I’m pretty tired of the mess that is S60 on top of Symbian on my Nokia E71. I’m tired of it taking 20 seconds for a new SMS to show up on the screen after I click the icon; I’m tired of the slow web browser; [...]
.mobi Gets Sold Off
mTLD, the company set up by Nokia, 3, Google, Ericsson, Vodafone, Samsung, T-Mobile and other industry bigwigs to run the .mobi top-level domain is being purchased by another registrar responsible for such hits as the .info TLD. I was pretty skeptical of .mobi from the outset, and saw it as little more than a moneygrab, [...]
More Sports Cobrowsing, With Football3s
I just spent some time watching Liverpool lose to Arsenal in an English Premier League football match. As Liverpool fan, the game itself wasn’t particularly rewarding, but I had a great time playing along with it with Football3s. It’s a sort of in-running fantasy game: you play 10-minute games against other users by picking a [...]
Econ 102 for Operators
Last time out, I went over (with graphs!) operators’ rhetoric about needing to raise data prices to discourage usage, since their networks can’t keep up with demand. Today, we’ll look at what’s behind the data traffic increase, and what (other than raising rates) operators can do about it.
I closed that last post by saying the [...]
Econ 101 For Operators
There’s been quite a bit of talk lately about how mobile networks are creaking under the strain of increased data usage. The CTO of Verizon in the US says that flat-rate data plans aren’t sustainable, echoing similar comments from the head of AT&T Wireless; over in the UK, O2’s head honcho says smartphones are bogging [...]
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Update On mGive Mobile Giving: Already over $1 million for Haiti
I wrote about mGive’s mobile charity donation platform in December, and it’s back in the news today. Already, Americans have donated more than $1.2 million to the Red Cross’ Haiti relief efforts using mGive on their mobile phones. The devastation in Haiti is immense and heartbreaking, but I’m glad to see that mobile is making [...]
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