Archive | February, 2010

Location-Based Ads Get Opt-In, Geofencing — But Does That Help?

Everybody knows about the Starbucks example of location-based ads: you walk past a coffee shop, and it sends a coupon enticing you inside to your phone. Most sensible people realize it’s not a great idea (see Russell’s definitive fisking of the concept), but the idea lives on. Monday’s NYT had a story about how clothing […]

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Carnival of the Mobilists #212

This week’s Carnival of the Mobilists is out at Terence Eden Has a Blog. If you’re a stranger around these parts, the Carnival features the best writing about mobile from the past week and is considered a “must read” among all true Mobilists. —–>Follow us on Twitter too: @russellbuckley and @caaarlo

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Mob4Hire Taking Off

One of the finalists of last year’s Mobile Peer Awards in Barcelona was Mob4Hire, which showed an awful lot of potential. I caught up with them this year again at MWC and was really pleased to see that they were fulfilling their early promise and adding new services to their core offering. Mob4Hire is the […]

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MWC from Afar, 2010 Edition

MWC from Afar, 2010 Edition

It’s February, which can only mean one thing in mobile — MWC in Barcelona. I’ve stayed home in Las Vegas again this year as I finish up my MBA courses, but I’ve been living vicariously through Twitter and following along with the news, while looking at pictures of jamon (see right). A number of topics […]

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Digital Trash II

About a month ago, I wrote a post exploring the potential downsides of the new hot topic of Augmented Reality. As a reminder, while I’m a huge fan of AR and have been for years, but that doesn’t mean that I’m blind to future problems, unlike many pundits who are busy hyping it up. One […]

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