Once You Go QWERTY, You Never Go Back

I’ve been carrying a Nokia E71 for several months now, but I swapped back to my N82 briefly a little while back when I wanted to use its far superior camera (best-ever camera on a phone IMO). The biggest change was having to use predictive text again — and that wasn’t something I enjoyed too much, having gotten used to the QWERTY goodness of the E71. I’d have a really hard time going back to a standard keypad at this point, and I’m not sure I’d want to.

AT&T’s CMO says that what it’s labelled “quick-messaging phones” — feature phones with QWERTY keyboards — will “usurp the feature phone”. We’re certainly seeing more and more of them here in the US, across all the operators. But from my view, I’m not sure I see them “usurping” featurephones so much as hampering Blackberry’s consumer push, and perhaps some of the growth of smartphones. I’ve felt for a long time the main attraction of Blackberry and other QWERTY smartphones to the consumer market wasn’t push email, but rather the keyboard, and how much easier it makes texting and IM.

Further, I don’t think that adding QWERTY keyboards to devices means the feature phone is dying, it’s simply evolving, as you’d expect it to. The feature phone market, or at least the non-smartphone market, still has a lot of life left in it, and increasingly, the smartphone/feature phone distinction will become less and less important.

If you’ve swapped back and/or forth between QWERTY and non-QWERTY devices, I’d love to hear about your experience and your thoughts in the comments. Are devices with standard keypads on their way out?

—–>Follow us on Twitter too: @russellbuckley and @caaarlo

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  • Have to say I disagree, even after 2 years as an E61 owner, I still think I can type quicker on a 9-pad, and the two huge bonuses with a 9-pad are that you can type with one hand *and* without looking at the keyboard, ideal when walking around or strap-hanging on a cramped train.
  • The E71 may be Nokia's best output yet. Simple to use, great features, looks smart, not overloaded with technology the normob doesn't need.

    A feature phone making texting easy, not too expensive, looking smart...a very good place for this phone!

    Look, everyone out there does not want (need) a high priced smartphone with tons of capabilities. The normob just wants a smart looking phone that caters to the couple of things they do routinely. It may be a camera, it may be music, it may be texting.
  • I wish Apple would get their act together and give the iPhone users amongst us the ability to use our screen/keyboards in landscape mode for emails - it will provide a dramatic improvement in keying accuracy and speed.
    On the QWERTY side - I agree - there's no going back...
  • Tomi Ahonen
    Hi Carlo and happy readers of MobHappy

    Totally completely agree with you. I was a lucky early Communicator user at Nokia and got spoiled with its big wide QWERTY as the second keyboard. Since then have had five communicators including now my E90 (and TOTALLY LOVE it) but yes, twice in my career, I've gone without a Communicator because of the often very long delay between subsequent models, and just switched to another smartphone with no QWERTY. And boy was that a pain.

    And I've seen every time with the two phones that I carry, that I put far more messaging traffic onto the Communicator than the alternate non-QWERTY phone.

    Great posting. Will blog about it and link to it when I get back home (greetings from airport lounge ha-ha, but luckily am homeward-bound)

    Always lurking here at MobHappy waiting for goodies to get more happy about our industry.. :-)

    Your friend and fan

    Tomi Ahonen :-)
    www.tomiahonen.com
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