BBC NEWS | Technology | New phone features ‘baffle users’:
The complexity of modern mobile phones is leaving users frustrated and angry, research suggests.
Some 61% of those interviewed in the UK and US said setting up a new handset is as challenging as moving bank accounts.
Compiled by mobile firm Mformation, the survey found 85% of users reporting they were frustrated by the difficulty of getting a new phone up and working.
Of the 4,000 people questioned, 95% said they would try more new services if phones were easier to set up.
As I said, not too surprising. But “setting up a new handset is as challenging as moving bank accounts” — is moving bank accounts really the bar by which you’d want the usability of your service/device to be measured? Yeesh.
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