Flat-Rate Data Is Good… Free-Rate Is Better

Vodafone UK upped the competitive stakes today when it announced that its pay monthly customers will now get 500 MB of mobile data free each month as a part of their tariff. That’s awesome, and it will be interesting to see what impact this has in the market and on mobile data usage in the UK.

You can quibble with a few things: the fact that they’re calling it “unlimited” access, then saying “subject to a fair usage policy of 500MB / per month”, which ain’t unlimited. But for most folks it should be fine. You could also take exception to the statement “Since launching the internet on mobiles last summer”, but we’ll leave those out for the time being, and just say nice one Vodafone.

So, for those of you in the UK, would this offer convince you to switch to/stay with Vodafone?

—–>Follow us on Twitter too: @russellbuckley and @caaarlo