Mobile Porn Facing The Same Problems As Other Mobile Content

bow.jpgAn analyst firm has put out a new report on the mobile adult content market, predicting it will grow to $3.5 billion worldwide by 2010. I don’t put too much stock in these sorts of predictions, for any number of reasons (for instance, this one says the mobile video sex chat market will grow more than tenfold over the next five years to more than $1.5 billion, which seems a tad optimistic), but what struck me about this one was that while most people see the mobile porn market as an island completely separate from the rest of the mobile content market, it faces many of the same problems that tamer content does.

The prediction mentions that the US will become a big market for mobile porn, despite operators’ reticence at including it on their decks. The analysts posit that the off-deck market for adult content will boom alongside off-deck in general, but it faces the exact same issues: content discovery, lack of suitable billing infrastructure, data costs and so on.

But here’s the rub: many entertainment and communications technologies have been driven forward by the gambling and porn industries, as they tend to be much more aggressive and forward-thinking when it comes to technology and distribution than their more staid, conservative counterparts. Could it be that the mobile porn business will sort out these issues first, then lead the way for the rest of the mobile content industry?

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