Comments on: What Should Friendster Do Now? http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/ Russell Buckley and Carlo Longino on mobile technology. Mon, 06 Oct 2008 13:50:06 +0000 http://wordpress.org/?v=2.6 By: brinking http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-36919 brinking Tue, 17 Oct 2006 04:38:13 +0000 http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-36919 <strong>Five lessons from Friendster - how not to do it...</strong> ... Five lessons from Friendster - how not to do it…

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]]> By: Russell Buckley http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-25525 Russell Buckley Wed, 23 Aug 2006 18:50:58 +0000 http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-25525 Catherine - I like to think that the analysts are in tune with me :-) Russell Catherine - I like to think that the analysts are in tune with me :-)

Russell

]]> By: Catherine Girardeau http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-25523 Catherine Girardeau Wed, 23 Aug 2006 18:43:44 +0000 http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-25523 You're in tune with the analysts. I interviewed Gartner media analyst Allen Weiner yesterday about Friendster, and what they should do, and he said to really target their post-college, urban professional audience, Friendster is going to have to offer mobility and some other services for its more tech-savvy audience. You’re in tune with the analysts. I interviewed Gartner media analyst Allen Weiner yesterday about Friendster, and what they should do, and he said to really target their post-college, urban professional audience, Friendster is going to have to offer mobility and some other services for its more tech-savvy audience.

]]> By: User Generated Short Codes at MobHappy http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-25521 User Generated Short Codes at MobHappy Wed, 23 Aug 2006 18:34:06 +0000 http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-25521 [...] « What Should Friendster Do Now? [...] [...] « What Should Friendster Do Now? [...]

]]> By: Why aren’t more social networking websites going mobile? at Pocket Picks – get more from your phone http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-25513 Why aren’t more social networking websites going mobile? at Pocket Picks – get more from your phone Wed, 23 Aug 2006 16:52:33 +0000 http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-25513 [...] I’ve just been reading an interesting comment piece on MobHappy by Russell Buckley, suggesting that if social-networking site Friendster (MySpace kids, ask your dad) wants to recapture its former cool, it should go big on mobile. [...] [...] I’ve just been reading an interesting comment piece on MobHappy by Russell Buckley, suggesting that if social-networking site Friendster (MySpace kids, ask your dad) wants to recapture its former cool, it should go big on mobile. [...]

]]> By: jamescoops http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-25466 jamescoops Wed, 23 Aug 2006 08:41:34 +0000 http://mobhappy.com/blog1/2006/08/22/what-should-friendster-do-now/#comment-25466 I agree with you to some extent - mobile is the next big battleground for the major social networking services. Certainly in the UK things are really hotting up with myspace putting out a tender for its European mobile platform, Bebo really using the UGC capabilities of mobile for user uploads etc and second tier players like faceparty building client apps. The problem for the likes of Friendster is that in the most important market (US) they are effectively prevented from offering services over mobile due to the operator walled gardens. Carriage agreements with operators (as with the myspace and Helio deal) are the only way to get a mobile portal out there. Or maybe i'm over-stating this - i know the US operators are opening up but not sure how far this has gone. I agree with you to some extent - mobile is the next big battleground for the major social networking services. Certainly in the UK things are really hotting up with myspace putting out a tender for its European mobile platform, Bebo really using the UGC capabilities of mobile for user uploads etc and second tier players like faceparty building client apps.

The problem for the likes of Friendster is that in the most important market (US) they are effectively prevented from offering services over mobile due to the operator walled gardens. Carriage agreements with operators (as with the myspace and Helio deal) are the only way to get a mobile portal out there.

Or maybe i’m over-stating this - i know the US operators are opening up but not sure how far this has gone.

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