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3GSM/MWC, Mobile Society

3GSM Impressions #2 - Where Were All the Women?

Posted by Russell Buckley on 02.17.06 | 6 Comments

About 55,000 people attend 3GSM and the exhibition is spread across 8 (that I discovered) massive exhibition halls. It’s HUGE.

But the overwhelming impression is of men in dark suits going about their business. If I had to guess, 95% or so seemed to be men.

The lack of women is actually emphasised by the use of female eye candy by many of the exhibitors. I’m not going to be drawn into whether using these girls is politically correct these days, but it did heighten the impression that this was a bloke’s event.

I’m with management guru,Tom Peter’s view that women generally make better execs than men (huge generalisation that it is) and given the choice, I’ll often employ women in preference to men. But even if this is gender bias, they have to be at least as good as men, so mobile is missing out, big time, in my view.

As importantly, 50% of the user market are female and having so few within the industry is surely going to lead to missed opportunities and hold back potential growth.

In 2006, I had assumed that the women’s movement had won their battle, made their point and times had moved on. Looking around 3GSM showed that there’s a long, long way to go before any kind of equality is achieved.

Out of interest, does anyone know who the most senior women in mobile are? Do any of the large operators or handset players have any women board members, for instance? The only senior woman I can think of is Nokia’s Lee Epting (pictured).

Anyone have any theories about why there’s so few women? Is it actually their choice to avoid tech industries?

Leave a comment and have your say.

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