Airline Social Networking

Back in July 04, I wrote a piece about the possibilities of social networking on planes, wondering in any airline would pick up on it.

Well, they don’t seem to have done, but that hasn’t stopped entrepreneurs from going into the space. AirTroductions arrange for like minded travellers to hook up while flying, for any purpose people normally want to meet each other – social or business networking or joining the mile high club dating.

You start off with a profile, including your objective. Then say when you’re flying and they give you anyone matching. If you like the sound of the match, they put you in touch, take a $5 fee and you arrange to sit next to each other.

Very nice idea. The only issue with any of these concepts is that if you try it a couple of times and don’t get a match, you’ll give up. Therefore, establishing critical mass quickly is imperative – easier said than done.

That’s why I can’t help feeling that this would be better as an airline initiative. A MoSoSo app for use on the plane would be cool too.

Good luck to them though. Sometimes an idea does spread if it’s good enough and the timing is right.

Story from Cool Business Ideas, via Business Week.

—–>Follow us on Twitter too: @russellbuckley and @caaarlo

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  • Yanamandra

    I'm away pretty much now until 9th Jan. But maybe we can do a Skype call that week.

    Why don't you send me an email reminder that week to russell AT mobhappy DOT com.

    Cheers

    Russell
  • Yanamandra
    Hi Russell,

    I would very much appreciate your feedback on the mobile service concept we are working on. What is the best way to do this - via email or skype or a telephone call. Also, given that this is the holiday season, should we set something up in the new year or are you available in the next few days.

    Appreciate your offer to provide feedback. Look forward to hearing from you.

    Thanks
    AY
  • Thanks for the comments.

    Yanamandra - the 3,500 issue users is the glass 1/ 2 empty or 1/2 full issue. It might sound good, but consider there's 2,500 flights daily in the US. I'm no statistician, but if each member travelled one day a working week, the probability of two members being on the same flight is pretty low.

    If you then discount bad matches, most people are going to end up disappointed when they try the service out.

    If you have an idea for a launch, I'd be happy to give you some quick and strctly off the record feedback and thoughts.

    Cheers

    Russell
  • Yanamandra
    Acutally, this may make sense for all those sales people who travel frequently. Also, they are not just a MoSoSo app, their primary mode of connecting people seems to be via email and Internet.

    The thing I am trying to figure out is how they managed to get 3,500 registered users within a few months. I wish we could do the same for our soon to be launched service.

    Cheers.
    AY
  • ok, thats just the silliest thing i've ever heard of. So it's probably going to work then.

    btw, your site looks good on my 770 :)
  • ok, thats just the silliest thing i've ever heard of. So it's probably going to work then.

    btw, your site looks good on my 770 :)
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