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Mobile Society

Airline Social Networking

Posted by on 12.20.05 | 6 Comments

Back in July 04, I wrote a piece about the possibilities of social networking on planes, wondering in any airline would pick up on it.

Well, they don’t seem to have done, but that hasn’t stopped entrepreneurs from going into the space. AirTroductions arrange for like minded travellers to hook up while flying, for any purpose people normally want to meet each other - social or business networking or joining the mile high club dating.

You start off with a profile, including your objective. Then say when you’re flying and they give you anyone matching. If you like the sound of the match, they put you in touch, take a $5 fee and you arrange to sit next to each other.

Very nice idea. The only issue with any of these concepts is that if you try it a couple of times and don’t get a match, you’ll give up. Therefore, establishing critical mass quickly is imperative - easier said than done.

That’s why I can’t help feeling that this would be better as an airline initiative. A MoSoSo app for use on the plane would be cool too.

Good luck to them though. Sometimes an idea does spread if it’s good enough and the timing is right.

Story from Cool Business Ideas, via Business Week.

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