Comments on: ESPN Phone Really Is $500 http://mobhappy.com/blog1/2005/11/01/espn-phone-really-is-500/ Russell Buckley and Carlo Longino on mobile technology. Tue, 31 Jan 2012 19:56:58 +0000 hourly 1 http://wordpress.org/?v=3.1.2 By: chris http://mobhappy.com/blog1/2005/11/01/espn-phone-really-is-500/comment-page-1/#comment-320 chris Wed, 02 Nov 2005 00:36:03 +0000 http://p6.hostingprod.com/@mobhappy.com/blog1/?p=210#comment-320 What a rip-off. Wait a month or two until Amp'd Mobile comes out, they'll have ESPN content on their phone anyway and it will cost more like $100 for the phone. What a rip-off. Wait a month or two until Amp’d Mobile comes out, they’ll have ESPN content on their phone anyway and it will cost more like $100 for the phone.

]]> By: Yanamandra http://mobhappy.com/blog1/2005/11/01/espn-phone-really-is-500/comment-page-1/#comment-319 Yanamandra Wed, 02 Nov 2005 00:25:03 +0000 http://p6.hostingprod.com/@mobhappy.com/blog1/?p=210#comment-319 They are just establishing the brand now. Think of all those people who pay $1500 for superbowl tickets and buy sports memorabilia. Also, it is the content you put on it - what is ESPN can beam the games live, they have the TV contract to broadcast games for baseball, NBA, NFL, etc.. (probably the technology is not there yet). I am not sure that they want a whole a lot of buyers at this point, they want to first test this on a small group of wealthy sports enthusiasts. If they find that this audience is happy with the product they will knock it down to $200 or so and people will run to get, becuase there is a $300 drop! Great marketing! Go ESPN! They are just establishing the brand now. Think of all those people who pay $1500 for superbowl tickets and buy sports memorabilia. Also, it is the content you put on it – what is ESPN can beam the games live, they have the TV contract to broadcast games for baseball, NBA, NFL, etc.. (probably the technology is not there yet).

I am not sure that they want a whole a lot of buyers at this point, they want to first test this on a small group of wealthy sports enthusiasts. If they find that this audience is happy with the product they will knock it down to $200 or so and people will run to get, becuase there is a $300 drop!

Great marketing! Go ESPN!

]]> By: John http://mobhappy.com/blog1/2005/11/01/espn-phone-really-is-500/comment-page-1/#comment-318 John Tue, 01 Nov 2005 22:56:51 +0000 http://p6.hostingprod.com/@mobhappy.com/blog1/?p=210#comment-318 Sometimes you just have to scratch your head and ask, "what were they thinking?" If it does come to pass then the same people shelling out $500 for the handset will be the same target audience willing to spend $2.50 for a song. Not a whole many in my estimation. Of course time will tell... Sometimes you just have to scratch your head and ask, “what were they thinking?” If it does come to pass then the same people shelling out $500 for the handset will be the same target audience willing to spend $2.50 for a song. Not a whole many in my estimation. Of course time will tell…

]]> By: MocoNews.net http://mobhappy.com/blog1/2005/11/01/espn-phone-really-is-500/comment-page-1/#comment-321 MocoNews.net Tue, 01 Nov 2005 21:44:03 +0000 http://p6.hostingprod.com/@mobhappy.com/blog1/?p=210#comment-321 <strong>The ESPN Phone Costs $500</strong> Wow, so this is true...Mobile ESPN, the MVNO service launched in four test cities today, is retailing its Sanyo handset for $500, something which I expressed doubts on earlier. Carlo Longino, who lives in Austin, one of the test markets, went down to B... The ESPN Phone Costs $500

Wow, so this is true…Mobile ESPN, the MVNO service launched in four test cities today, is retailing its Sanyo handset for $500, something which I expressed doubts on earlier. Carlo Longino, who lives in Austin, one of the test markets, went down to B…

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