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SMS.ac Interview

Posted by on 06.24.05 | 3 Comments

SMS.ac are nothing if not controversial. They claim to be the world’s largest mobile community (growing at 750,000 people a month!) and yet, they’re regularly accused of spamming on a massive scale.

There have been wild tales of “brainwashing” employees to work for no money, with promises of wealth-accumulating options. And at the same time, they partner with world leading operators such as Vodafone and Verizon and have close links with politicians in Washington.

Forbes, ABC and USA Today write positive (or certainly uncritical) articles about them. Yet, search the Blogosphere and chat rooms and there’s a different story being spun.

So what’s the truth here? Is it a case of a few embittered ex-employees shit-stirring, plus a handful of users misunderstanding tools? Or is there really a case to be answered?

I recently contacted Greg Wilfahrt, Executive Vice President and Co-founder of SMS.ac and asked for an interview by email, to which he graciously agreed. I have been totally open with Greg that I know all about the dark rumours and he’s fine with that, providing that I approach everything with an open mind.

I have a completely open mind, but I would like to understand the truth about what SMS.ac stand for and how they operate.

If you have a question you’d like me to put to Greg on your behalf, leave a comment or drop me an email russell AT mobhappy DOT com. I won’t be revealing anyone’s indentity in my post, so anonymity is assured.

Russell

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