Archive | June, 2005

Welcome Carlo

When I made the decision to “go it alone” last week with this blog, that’s exactly what I thought I was doing – going it alone. But it so happened, that with only a few days notice, the highly respected editor of TheFeature was in Munich last weekend (seeing Siemens) and we arranged to meet […]

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International Herald Tribune of Location Based Services

International Herald Tribune of Location Based Services

The International Herald Tribune had quite a good round up on Monday about the current state of play in the Location Based Services market (via the excellent Pasta and Vinegar) and why wi-fi location might be better, or certainly a compliment to, GPS. The basic problems with the sector are: 1. Lack of usability Will […]

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Normal Service to Resume Shortly

Apologies for the sporadic posting of late, there’s been a lot of things going on. In any case, things will be back to a more normal and productive state here on the MMB very shortly. —–>Follow us on Twitter too: @russellbuckley and @caaarlo

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New Marketing

New Marketing

A nice example of new marketing in the form of a Lynx (deodorant) ad made solely for the web. Will people send it to each other? Well I’m sending you to see it aren’t I? Like the recent FCUK work, the brand isn’t even mentioned. Link here. —–>Follow us on Twitter too: @russellbuckley and @caaarlo

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The Mobile won’t be an iPod Killer Claims Dr Bull

The Mobile won’t be an iPod Killer Claims Dr Bull

Dr Michael Bull, a British sociologist, specialises in studying people’s listening habits as they’re on the move. So he used to be into Walkmans and now is known as "Professor iPod". His basic theme (if you can summarise a man’s work in a sentence) is that people like iPods (or Walkmans) because it allows them […]

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