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Hurray! The UK leads the world in something again. Unfortunately, it’s just pirated TV programmes download from Bit Torrent networks.
18.5% of all piracy is happening in the UK, ahead of Australia at 15.6% and the US at 7.3% according to research by Envisional.
The report concludes that the main driver (apart from high broadband penetration) is that people want access to the latest programing from the US. They want this season’s Simpsons and 24.
So why don’t broadcaster think about synching launches? Then users could go legal. Or maybe sell programmes on demand once they’ve been been broadcast. I’d pay $5 for a new Simpson’s episode.
Whatever they do, they need to do something quickly before it spirals out of control, like the music file sharing networks. Give users a legal option if the demand is there.
Story from Net Imperative.
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