We’ve all read over the years many different explanations of what mobile marketing is, what can be done with it, and seen some case studies of cool and successful campaigns. Usually, these explanations follow a pretty similar pattern. The benefits of the media are described (personal, fast, ubiquitous, interactive, etc.), common use-cases are mentioned (customer [...]
Archive | December, 2004
Permission & mobile-marketing
We’ve all read over the years many different explanations of what mobile marketing is, what can be done with it, and seen some case studies of cool and successful campaigns. Usually, these explanations follow a pretty similar pattern. The benefits of the media are described (personal, fast, ubiquitous, interactive, etc.), common use-cases are mentioned (customer [...]
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Permission & mobile-marketing
We’ve all read over the years many different explanations of what mobile marketing is, what can be done with it, and seen some case studies of cool and successful campaigns. Usually, these explanations follow a pretty similar pattern. The benefits of the media are described (personal, fast, ubiquitous, interactive, etc.), common use-cases are mentioned (customer [...]
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LBS in crisis
According to local news, the governments in Sweden and Finland have together with local carriers come up with a system so they can send information (whom to contact, meeting points, etc.) to all citizens in the crisis area in Asia. This really is a brilliant idea, as reaching thousands of lost and separated people is [...]
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Guest blogger
Hi,
My name is Anders Lindh, I’m the chairman and co-founder of FlyerOne Ltd, a Finland based mobile marketing services company. We’ve been providing consultation and technical implemetation of mobile marketing campaigns for four years; our clientele consists major brands both in Finland and abroad. During these years, we’ve successfully implemented hundreds of campaigns of varying [...]
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More on Bar Codes
I wrote an article for Net Imperative a few weeks back. It was about the importance that bar codes could have in the future, as real world hyperlinks to virtual world information.
Mobile Weblog reader, Dennis Hettema, is the founder and CEO of OP3 and wrote to tell me that they’ve just launched a Quicktime video [...]
Virgin Mary has Worked Out How to Use MMS
A Chilean psychic has been receiving MMS messages from the Virgin Mary.
Isn’t it great that someone has finally started to use it?
But it’ll be just as much of a miracle if the rest of us work out how to use it successfully.
Via Engadget.
—–>Follow us on Twitter too: @russellbuckley and @caaarlo
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Mobile Phone Sitting
Mobile phones are totally banned in Florida Court Houses leading to a new profession – mobile phone minding.
Local merchants, such as hot dog vendors charge $2 – $10 to look after your phone. Other phone owners, seeking to cut out the middle men, stash them in bushes and things.
Image shows the newly elected member of [...]
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Predictions
Well, it’s that time of the year again, when people who should know better put their reputations on the line and start making damn fool predictions for the coming year.
Before I do that though, how did I do last year? Not bad actually, with a couple of wrong ‘uns thrown in. I am human! Here’s [...]
Guest Blogging
I’m going to be away from 26th December until about 10th January, catching some sun in South Africa. Blogging’s going to be difficult down there, so I wondered if anyone would care to Guest Blog on this site while I’m away.
It’s an unpaid post, but you’ll get a fair bit of exposure for you or [...]
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