
A long, long time ago (1996 I’d guess) there was an email discussion list called UKMN, which later became UK Netmarketing. All the movers and shakers in the UK web scene subscribed and it was a source of much advice, inspiration, fun and bitter flames wars. You can still sign up at Chinwag if you’re interested and tell Sam “Hi” from me.
There came a point in the discussion when Sam (the moderator) released how many members the forum had. I can’t remember the exact figure, but let’s say it was 10,000. To which someone responded with the words (paraphrased):
“Blimey, I thought we were having a fireside chat in the pub when we’re actually performing in the Albert Hall!”
Well, my friends, this blog has reached a similar moment, with over 20,000 visits a month from all over the world – 70% in the US – and we’re still growing rapidly. So, thanks for reading and thanks for telling others about The Mobile Weblog.
This means that we’re now an attractive audience for advertisers in the mobile industry. If you know anyone who might be interested, I’d be most grateful if you could pass the word on. We’re still very affordable, so you’ll be going them a favour
Drop me a line for a media pack russell at mobhappy dot com.
However, if you’ve just got news you’d like to share with this audience, drop me a line at russell at mobhappy dot com. If I agree with you that the readers will find it interesting, I may well use it.
There follows an old, but neat joke about the different types of marketing in case you failed to spot the difference between advertising and public relations.
Let’s suppose you’re a woman and you see a handsome guy at a party. You go up to him and say, “I’m fantastic in bed.”
That’s Direct Marketing.
You’re at a party with a bunch of friends and see a handsome guy. You pay one of your friends to go up to him and pointing at you she says, “She’s fantastic in bed.”
That’s Advertising.
You see a handsome guy at a party. You go up to him and get his telephone number. The next day you call and say, “Hi, I’m fantastic in bed.”
That’s Telemarketing.
One of your previous conquests goes up the the guy at a party and says “By the way, she’s really fantastic in bed.”
That’s Public Relations.
You’re at a party and see a handsome guy. He walks up to you and says, “I hear you’re fantastic in bed.”
That’s Brand Recognition.
You’re at a party and see a handsome guy. He fancies you, but you talk him into going home with your friend.
That’s Sales.
Your friend can’t satisfy him so she calls you.
That’s Tech Support.
You’re on your way to a party when you realize that there could be handsome men in all these houses you’re passing. So you climb onto the roof and shout at the top of your lungs, “I’m fantastic in bed!”
That’s Spam.
You see a handsome guy at a party. You go up to him and get his mobile number. The next day you sms him and write, “Hi, I’m fab in bed.”
That’s Mobile Marketing
You see a handsome guy at a party. You steal his mobile number. The next day you sms him and write, “Hi, I’m fab in bed.”
That’s Mobile Spam
You see a handsome guy at a party. You steal his mobile number. The next day you sms him and write, “Hi call this number to claim yr special prze. Hrry u must call wivin 12 hrs.”
That’s a Mobile Scam
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