There’s a very good article on Mobile Pipeline, spotted on Tom Hume’s blog.
Aimed primarily at developers, it contains some real gems for all of us involved in mobile.
Forget what you know
It’s essential for developers such as yourself to realize that the interaction between mobile users and their devices is fundamentally different from that of a PC user. The mobile user expects to get information quickly by “one-handing it” while riding in an elevator or waiting in an airport queue (which is much different from searching a hard drive in the comfort and convenience of an office).
While the over-competitive PC development market often comes down to a battle of application robustness, multimedia mobile software must be as transparent as possible. In a mobile environment, it’s get in and out with speed, which has a considerable impact on your coding. You must consider the features that are absolutely essential to complete the task, and discard everything else.
And remember, mobile content is sushi, not turkey and all the trimmings. It’s designed to be dipped into and enjoyed periodically.
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